{"id":1088,"date":"2026-06-03T23:38:01","date_gmt":"2026-06-03T23:38:01","guid":{"rendered":"https:\/\/hometransferguide.com\/?p=1088"},"modified":"2026-06-03T23:38:01","modified_gmt":"2026-06-03T23:38:01","slug":"harley-davidson-backsliding-on-wokeness-despite-previous-policy-reversal","status":"publish","type":"post","link":"https:\/\/hometransferguide.com\/?p=1088","title":{"rendered":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal"},"content":{"rendered":"
\n
<\/p>\n

Harley-Davidson hired a CEO and a Chief Brand Officer that have pushed \u201cwoke\u201d initiatives in the past despite the motorcycle company\u2019s vow to backtrack away from such policies.<\/p>\n

Read more Left-Wing Mayoral Candidate Nithya Raman Weeps As She Falls Behind Republican Candidate Spencer Pratt<\/a><\/p>\n

The companies that Artie Starrs, now Harley-Davidson\u2019s CEO, and Marcus Fischer, now Harley-Davidson\u2019s chief brand officer, previously helped lead strongly promoted diversity, equity and inclusion (DEI) policies during their respective tenures, according to conservative activist Robby Starbuck<\/span><\/span>.<\/p>\n

Harley-Davidson hired both Starrs and Fischer in 2025, a year after the company said it would change such policies following significant backlash. In 2025, former CEO of Harley-Davidson, Jochen Zeitz, retired after he was accused of pushing a leftist political agenda and overseeing over a decline in sales. Starbuck helped spark the policy reversal in 2024 through posts on X which alleged Harley-Davidson\u2019s pro-DEI actions.<\/p>\n

The activist, known for his work in getting large corporations to drop DEI policies, posted on X about the motorcycle company Wednesday.<\/p>\n

\n
\n\"\"\n<\/div>\n

Motorcycles are offered for sale at a Harley-Davidson dealership on February 11, 2026 in Countryside, Illinois. (Photo by Scott Olson\/Getty Images)<\/p>\n<\/div>\n

Starbuck\u2019s social media activism has led to major companies including John Deere, Black and Decker, Walmart, Target and Pepsi reconsidering their left-wing policies. (RELATED: \u2018We Will Be Relentless\u2019: One. Simple. Trick \u2026 And Corporations Scramble To Kill \u2018Divisive\u2019 Diversity Policies)<\/strong><\/p>\n

<\/p>\n

Starrs formerly acted as CEO for Pizza Hut and Topgolf, according to a statement released by Harley-Davidson.<\/p>\n

Read more NBC Reporter Quickly Pulls Mic After Spencer Pratt Supporters Mention LA\u2019s Poop Problem<\/a><\/p>\n

\u201cTheir new CEO hire literally had DEI and woke policy deeply embedded in both of his most recent stops as CEO of Topgolf and Pizza Hut,\u201d Starbuck said about Starrs in his X post.<\/p>\n

<\/p>\n

While Starrs was CEO, Topgolf supported and released Pride events for the LGBTQ community, Starbuck revealed in the X post. The entertainment company\u2019s support for pride included a statement claiming, \u201cWe envision a world at Topgolf where our family celebrates our LGBTQIA+ community.\u201d It also supported a PGA of America LGBTQIA+ golf tournament to raise money for San Fransisco Pride.<\/p>\n

During Starrs\u2019 tenure at the helm of Pizza Hut, the company launched a collection of \u201cantiracism resources for educators.\u201d Part of the program involved a queer man reading to children.<\/p>\n

\u201cIn its 35th year advocating for childhood literacy, Pizza Hut and literacy partner First Book are partnering with Karamo, Culture Expert on Netflix\u2019s Queer Eye and author of the new children\u2019s book \u2018I Am Perfectly Designed,\u2019 to introduce a new holiday fundraiser aimed at increasing access to culturally relevant children\u2019s books in communities across the country,\u201d according to a Pizza Hut press release in 2019.<\/p>\n

Fischer, Harley-Davidson\u2019s Chief Brand Officer, formerly served as the CEO of Carmichael Lynch, an advertising agency. During this time, the company had a program specifically for non-white people, a drag show in-office which raised over $12,000 and an all-agency pronoun presentation, Starbuck showed in a video attached to his X post.<\/p>\n

All content created by the Daily Caller News Foundation, an independent and nonpartisan newswire service, is available without charge to any legitimate news publisher that can provide a large audience. All republished articles must include our logo, our reporter\u2019s byline and their DCNF affiliation. For any questions about our guidelines or partnering with us, please contact\u00a0licensing@dailycallernewsfoundation.org.<\/p>\n

Read more Turns Out Democrats Weren\u2019t Just Coming For Your Rifles After All<\/a><\/p>\n<\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Harley-Davidson's hired CEO and Chief Brand Officer with woke backgrounds despite its previous policy reversal.<\/p>\n","protected":false},"author":1,"featured_media":1087,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1497,1498,304],"class_list":["post-1088","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interesting","tag-gay-pride","tag-harley-davidson","tag-pizza-hut"],"yoast_head":"\nHarley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hometransferguide.com\/?p=1088\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide\" \/>\n<meta property=\"og:description\" content=\"Harley-Davidson's hired CEO and Chief Brand Officer with woke backgrounds despite its previous policy reversal.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hometransferguide.com\/?p=1088\" \/>\n<meta property=\"og:site_name\" content=\"Home Transfer Guide\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-03T23:38:01+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/#\\\/schema\\\/person\\\/47c12a8611db56d3441574d894569529\"},\"headline\":\"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal\",\"datePublished\":\"2026-06-03T23:38:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088\"},\"wordCount\":587,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hometransferguide.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp\",\"keywords\":[\"gay pride\",\"harley davidson\",\"pizza hut\"],\"articleSection\":[\"Interesting\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088\",\"url\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088\",\"name\":\"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hometransferguide.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp\",\"datePublished\":\"2026-06-03T23:38:01+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/#\\\/schema\\\/person\\\/47c12a8611db56d3441574d894569529\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/hometransferguide.com\\\/?p=1088\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#primaryimage\",\"url\":\"https:\\\/\\\/hometransferguide.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp\",\"contentUrl\":\"https:\\\/\\\/hometransferguide.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp\",\"width\":1280,\"height\":549},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/?p=1088#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/hometransferguide.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/#website\",\"url\":\"https:\\\/\\\/hometransferguide.com\\\/\",\"name\":\"Home Transfer Guide\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/hometransferguide.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/hometransferguide.com\\\/#\\\/schema\\\/person\\\/47c12a8611db56d3441574d894569529\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"http:\\\/\\\/hometransferguide.com\"],\"url\":\"https:\\\/\\\/hometransferguide.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hometransferguide.com\/?p=1088","og_locale":"en_US","og_type":"article","og_title":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide","og_description":"Harley-Davidson's hired CEO and Chief Brand Officer with woke backgrounds despite its previous policy reversal.","og_url":"https:\/\/hometransferguide.com\/?p=1088","og_site_name":"Home Transfer Guide","article_published_time":"2026-06-03T23:38:01+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hometransferguide.com\/?p=1088#article","isPartOf":{"@id":"https:\/\/hometransferguide.com\/?p=1088"},"author":{"name":"admin","@id":"https:\/\/hometransferguide.com\/#\/schema\/person\/47c12a8611db56d3441574d894569529"},"headline":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal","datePublished":"2026-06-03T23:38:01+00:00","mainEntityOfPage":{"@id":"https:\/\/hometransferguide.com\/?p=1088"},"wordCount":587,"commentCount":0,"image":{"@id":"https:\/\/hometransferguide.com\/?p=1088#primaryimage"},"thumbnailUrl":"https:\/\/hometransferguide.com\/wp-content\/uploads\/2026\/06\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp","keywords":["gay pride","harley davidson","pizza hut"],"articleSection":["Interesting"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/hometransferguide.com\/?p=1088#respond"]}]},{"@type":"WebPage","@id":"https:\/\/hometransferguide.com\/?p=1088","url":"https:\/\/hometransferguide.com\/?p=1088","name":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal - Home Transfer Guide","isPartOf":{"@id":"https:\/\/hometransferguide.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hometransferguide.com\/?p=1088#primaryimage"},"image":{"@id":"https:\/\/hometransferguide.com\/?p=1088#primaryimage"},"thumbnailUrl":"https:\/\/hometransferguide.com\/wp-content\/uploads\/2026\/06\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp","datePublished":"2026-06-03T23:38:01+00:00","author":{"@id":"https:\/\/hometransferguide.com\/#\/schema\/person\/47c12a8611db56d3441574d894569529"},"breadcrumb":{"@id":"https:\/\/hometransferguide.com\/?p=1088#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hometransferguide.com\/?p=1088"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hometransferguide.com\/?p=1088#primaryimage","url":"https:\/\/hometransferguide.com\/wp-content\/uploads\/2026\/06\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp","contentUrl":"https:\/\/hometransferguide.com\/wp-content\/uploads\/2026\/06\/ca78d55b5e09df5cf87c08f7c7bbcdff.webp","width":1280,"height":549},{"@type":"BreadcrumbList","@id":"https:\/\/hometransferguide.com\/?p=1088#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hometransferguide.com\/"},{"@type":"ListItem","position":2,"name":"Harley-Davidson Backsliding On Wokeness Despite Previous Policy Reversal"}]},{"@type":"WebSite","@id":"https:\/\/hometransferguide.com\/#website","url":"https:\/\/hometransferguide.com\/","name":"Home Transfer Guide","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hometransferguide.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/hometransferguide.com\/#\/schema\/person\/47c12a8611db56d3441574d894569529","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","caption":"admin"},"sameAs":["http:\/\/hometransferguide.com"],"url":"https:\/\/hometransferguide.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/posts\/1088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1088"}],"version-history":[{"count":0,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/posts\/1088\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=\/wp\/v2\/media\/1087"}],"wp:attachment":[{"href":"https:\/\/hometransferguide.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hometransferguide.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}